What is a SitecoreAI brand kit?

A brand kit in SitecoreAI holds the rules and guidance that describe your brand. This can include tone of voice, style and other guidelines that agents should follow. A clear brand kit saves review time because drafts start closer to the right voice.

When agents create or adjust content, they use the brand kit as a reference. This helps keep output consistent and closer to what your brand team expects.

Brand kits are managed in Agentic Studio, so marketers can update guidance in one place.

Learn more in our guide to SitecoreAI.